Sports Business / Commercial Company
Companies offering sports business / commercial company in the iGaming industry — 1 listed.
SKEIYA Group
Nairobi, Kenya
SKEIYA Group is a privately held sports commercial company headquartered in Nairobi, Kenya, dedicated to transforming Africa’s sports industry through innovation, inclusivity, and strategic market development. Founded by Syombua A. Kibue, the company started as a small agency and has evolved into a full‑blown sports commercial enterprise. It operates an integrated platform offering ticket booking, accommodation arrangements for live events, a social media community for sports enthusiasts, and a proprietary all‑in‑one sports management software for academies, clubs, and associations. The group also organizes Kenya’s premier sports festival, NaiCup, runs a football academy under the brand SKEIYA Academy, and has a communications arm called The Tribe Comm. With a lean team of 2–10 employees, SKEIYA positions itself as a hub for African athletic excellence, aiming to commercialize leagues, develop talent, and connect athletes and brands to structured market opportunities. The company has gained recognition, with its CEO being named among the 50 Most Influential African Women in Sports. SKEIYA’s mission is to build vibrant sports communities across the continent by leveraging media, technology, and strategic partnerships, including a pilot immersive XR education platform with Mindflight7. The group is privately owned by IMMVULA & RUWAN SAMA.