DataOpp
- Founded
- 2021-01-01 in Luxembourg
- Headquarters
- Luxembourg
DataOpp is a digital marketing agency based in Luxembourg, founded in 2021, that specializes in generating exclusive, pre-qualified leads for businesses targeting the French market. The company focuses on two primary verticals: home renovation and health insurance. Combining proprietary technology with human-led telemarketing and appointment setting, DataOpp delivers a full-funnel lead generation solution. It claims to generate 12,000 exclusive leads per month and achieve a 30% conversion rate on appointments, with clients seeing an average 14% revenue increase. A key differentiator is real-time lead delivery via an AI dashboard, ensuring RGPD compliance and lead exclusivity—each prospect is sold to only one client. With a small team of 2-10 employees, the company operates as a niche performance marketing partner, leveraging agents in Spain to handle the French market. Despite modest online presence and no external funding, DataOpp positions itself as a transparent, qualification-focused provider in a competitive space.
Detailed Review
Company History and Overview
DataOpp was founded in 2021 in Luxembourg, emerging as a small lead-generation specialist focused on the French market. The company operates with a lean team of 2-10 employees, as indicated by its LinkedIn profile, and has not attracted external investment or significant media coverage. Its founding location and headquarters remain in Luxembourg, though its telemarketing operations are based in Spain to serve French-speaking prospects.
Business Model
DataOpp’s business model centers on selling exclusive, ultra-qualified leads to clients in home renovation and health insurance. The company combines inbound digital marketing—likely through paid social and search ads on platforms like Google, Facebook, Instagram, and TikTok—with outbound telemarketing. Once a prospect is generated and screened, DataOpp offers call transfer or appointment setting services, handing over a live connection or a confirmed meeting. Revenue is generated per lead or per appointment, with a focus on high conversion rates (claimed 30% on appointments) and exclusivity to justify premium pricing.
Market Position
DataOpp occupies a niche within the French lead generation market, differentiating itself through exclusivity (leads are never resold), rigorous qualification, and transparent real-time delivery via an AI dashboard. Its competitors likely include larger lead generation platforms and agencies, but the company’s small scale and focused verticals allow it to offer a personalized service. The lack of verifiable client references beyond its own website and minimal public footprint introduce due diligence risks for potential clients.
Products and Services
The company’s main offering is ultra-qualified lead generation, supported by an AI-powered dashboard for real-time lead delivery. Additional services include call transfer, where a live prospect is handed off to the client, and appointment setting to secure confirmed meetings. DataOpp also manages marketing campaigns across digital platforms to attract initial interest.
Leadership
Johanna Dufour serves as the Chief Executive Officer of DataOpp, as confirmed by her LinkedIn profile. No other C-level executives or founders were identified in the available research.
Key Products
Pre-Qualified Lead Generation
The core service providing exclusive, pre-qualified leads in the home renovation and health insurance sectors.
Call Transfer Service
Integrates directly with client sales channels by transferring live, interested prospects via phone.
Strategic Appointment Setting
A service to book qualified appointments with potential clients.
Lead Generation Services (DataOpp)
The core service delivering pre-qualified, exclusive leads in the home renovation and health insurance verticals. Leads are provided on an exclusive basis and are compliant with GDPR regulations.
Call Transfer Service (DataOpp)
A service that integrates with a client’s sales channel by routing inbound calls directly from interested prospects, designed to optimize contact ability and increase conversion chances.
AI Dashboard (DataOpp)
A dedicated, artificial intelligence-powered platform that delivers leads to clients in real-time, allowing for immediate follow-up and lead management.
Appointment Setting (DataOpp)
A strategic service that schedules qualified appointments between the client’s sales team and the generated lead, further streamlining the conversion process.
Ultra-Qualified Lead Generation
DataOpp’s core service generates exclusive, pre-screened leads for clients in the French home renovation and health insurance markets, using digital campaigns and live agent verification.
AI-Powered Dashboard
A proprietary real-time dashboard that delivers leads immediately upon generation, providing analytics and campaign tracking for clients.
Call Transfer
Service where DataOpp agents initiate a call with a qualified prospect and transfer the live call directly to the client’s sales team.
Appointment Setting
Service to book confirmed appointments between the client’s sales representatives and qualified prospects.
Marketing Campaign Management
DataOpp handles creation and management of digital advertising campaigns on platforms like Google, Facebook, Instagram, and TikTok to attract potential leads.
Offices & Headcount
6 employees (approx.)