iGaming B2B
Founded
2003-01-01 in London, United Kingdom
Headquarters
2/F Berkeley Square House, Berkeley Square, London W1J 6BD, United Kingdom
Email
info@ecogra.org
Phone
+44 20-7887-1480

eCOGRA (eCommerce Online Gaming Regulation and Assurance) is a London-based, internationally accredited testing laboratory and certification provider for the online gambling industry. Founded in 2003 as a self-regulatory initiative by industry stakeholders, it pioneered the eGAP (eCOGRA Generally Accepted Practices) framework to enforce fair gaming, player protection, and responsible conduct. Over two decades, eCOGRA evolved into a comprehensive compliance partner, holding ISO accreditations (17025, 17020, 17065, 17021-1) and approvals in over 20 jurisdictions including Great Britain, Malta, Sweden, Ontario, and several U.S. states. Its services span game testing, RNG certification, ISO 27001 audits, and free-to-consumer dispute resolution. In June 2026, eCOGRA was acquired by The Visualize Group, parent of BMM Testlabs, while retaining its independent brand and leadership under Group CEO Will Shuckburgh. The company employs approximately 293 people across five continents.

Detailed Review

History and Founding

eCOGRA was founded in 2003 in London, United Kingdom, at the behest of prominent online gaming stakeholders who recognised the need for a credible, independent body to set and enforce best practices in player protection, fair gaming, and responsible conduct. Andrew Beveridge was appointed Chief Executive Officer in 2004, marking the start of eCOGRA’s operational leadership. The organisation quickly gained jurisdictional approvals, beginning with Kahnawake in 2005, and extending to Gibraltar (2007), the Isle of Man (2008), and many others.

Business Model and Services

eCOGRA’s eGAP regime remains a cornerstone, requiring approved operators to display the eGAP seal and submit to regular audits. A distinctive feature is its free-to-consumer dispute resolution service, which investigates player complaints against eGAP seal holders. As online gambling regulations proliferated globally, eCOGRA transformed from a self-regulatory body into a comprehensive compliance services provider. It became the first testing laboratory specialising in online gambling to receive ISO/IEC 17021-1 accreditation, enabling it to certify Information Security Management Systems (ISO 27001). Its scope covers game certification (including live dealer studios and mobile platforms), platform certification, change management monitoring, and multi-jurisdictional compliance strategies that reduce disruption and cost for operators.

Market Position and Licensing

eCOGRA is authorised in Europe (e.g., Bulgaria, Denmark, Greece, Netherlands, Sweden, Switzerland, Lithuania, Latvia, Czech Republic, Estonia, Spain, Portugal, Italy, Romania), North America (e.g., New Jersey, Pennsylvania, Michigan, Ontario), South America (e.g., Buenos Aires Province and City, Colombia), and other jurisdictions (e.g., Alderney, Isle of Man, Gibraltar, Kahnawake, First Cagayan, Philippines). In 2022, it became the first non-U.S. headquartered lab authorised to test and certify in Pennsylvania and Michigan.

Acquisition by The Visualize Group

In June 2026, The Visualize Group—a private investment firm and parent of BMM Testlabs—announced the acquisition of eCOGRA. According to the press release, eCOGRA continues to operate under its existing leadership with Will Shuckburgh as Group CEO, and the acquisition aims to strengthen global coverage and service delivery for gaming testing and certification. The deal underscores eCOGRA’s enduring reputation as a trusted, independent compliance auditor in the iGaming ecosystem.

Key Products

  • eGAP (eCOGRA Generally Accepted Practices)

    Proprietary operational standards framework ensuring fair gaming, player protection, and responsible conduct. Enforced through onsite reviews and continuous monitoring. Approved operators display the eGAP seal.

  • Game Testing & Certification

    Comprehensive testing, inspection, and certification of online gambling software, including RNG, game logic, live dealer studios, and mobile platforms.

  • ISO 27001 Certification Services

    Accredited third-party audits and certification of Information Security Management Systems (ISMS) for online gambling operators and suppliers.

  • Multi-Jurisdictional Compliance

    Streamlined certification across multiple regulated markets (e.g., Great Britain, Malta, Sweden, Ontario) to reduce redundancy and cost for clients.

  • Alternate Dispute Resolution (ADR)

    Free-to-consumer mediation service for player disputes against approved operators. Handles complaints via a written procedure; outcomes are non-binding.

Offices & Headcount

293 employees (approx.)

Key Persons

Exhibition History

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