INCOME88
- Founded
- 2015-01-01
Income88 is a privately held iGaming affiliate program that owns and promotes a portfolio of in-house casino and sports betting brands across Asia and other fast-growing markets. Founded in 2015, the company positions itself as a direct partner rather than a third-party network, claiming full ownership of brands such as HappyLuke, LiveCasinoHouse, and HappyVegas. This structure allows Income88 to offer affiliates higher commissions, flexible payment terms, and exclusive promotions. The program serves content creators, traffic experts, and SEO affiliates, with a focus on converting traffic into long-term player value. The company operates under a revenue-share model with up to 50% lifetime commissions and no negative carryover. Income88's workforce is estimated at 51–200 employees, with headquarters unconfirmed but likely in Asia. The program is widely listed on affiliate directories such as AffPaying and AskGamblers, and the company exhibits at iGaming events like iGB Affiliate Barcelona. Despite its decade-long presence, public information about its leadership and financial history remains limited.
Detailed Review
Income88 operates as an affiliate hub for a small group of owned casino brands, primarily targeting Asian markets. Its flagship brand, HappyLuke, is a well-known online casino focusing on Asian players, featuring slots, live dealer games, and sports betting. LiveCasinoHouse and HappyVegas extend the portfolio with additional live dealer and slot offerings. The program claims to manage brands directly, enabling faster payouts and dedicated support. Commission structures include up to 50% revenue share with no negative carryover, as well as CPA deals upon request. Payment frequency is monthly with a $100 minimum threshold, supporting multiple payment methods including cryptocurrencies. Affiliates gain access to a dashboard with real-time stats, exclusive banners, and promotional materials. Marketing materials are localized for Asia, and the team provides dedicated account management. The platform is built on proprietary tracking software, though specific technology details are not publicly disclosed. The company is private and unfunded, with no disclosed financials. Its reputation among affiliates is mixed; positive reviews highlight reliable payments and responsive support, while criticism occasionally mentions limited brand diversity compared to larger networks. Income88 maintains an active LinkedIn presence with regular posts about affiliate marketing trends. Licensing specifics are not prominently displayed on its website, but terms of service reference general provisions for a regulated environment. The affiliate program is available globally, with special focus on Asia, Latin America, and other emerging markets. Complaints about player conversion rates are rare, but the small brand set may limit scaling for high-volume affiliates. Overall, Income88 is a solid choice for affiliates focused on Asian traffic and seeking direct partnership with a brand owner rather than a multi-brand network.
Key Products
HappyLuke Casino
Asian-focused online casino with slots, live dealer games, and sports betting; flagship brand under Income88.
Live Casino House
Dedicated live dealer casino platform offering real-time table games.
Happy Vegas
Vegas-themed casino with a wide range of slots and promotions.
7lux.com
Premium online casino brand targeting high-value players.
Supotsubet.com
Sports betting platform with coverage of major sporting events.
Income88 Affiliate Program
Overarching affiliate marketing network managing commissions, tracking, and support for all brands.
HappyLuke.com
A leading Asian-focused online casino and sportsbook, popular in Southeast Asian markets, offering slots, live casino, sports, and lottery.
LiveCasinoHouse.com
A live dealer casino platform featuring real-time table games such as baccarat, roulette, and sic bo with Asian hosts.
HappyVegas.com
A slot-focused online casino with a Vegas theme, offering a mix of slots and table games for both Asian and Western audiences.
HappyLuke
Online casino brand popular in Asia, offering slots, live dealer games, sports betting, and other iGaming products.
LiveCasinoHouse
Live dealer casino platform featuring real-time table games such as blackjack, roulette, and baccarat.
HappyVegas
Casino brand focused on slot games and virtual casino experiences, part of the Income88 in-house portfolio.
Offices & Headcount
5 employees (approx.)