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Inside Asian Gaming (IAG)

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Founded
2005-01-01 in Macau
Headquarters
Macau, Macau

Inside Asian Gaming (IAG) is Asia’s leading B2B media brand covering the gaming, integrated resort, and entertainment industry. Founded in 2005 in Macau, IAG has established itself as the authoritative source for business news, analysis, and data for executives across the Asia-Pacific region. The company’s flagship monthly magazine is supplemented by the daily IAG Breakfast Briefing email newsletter, which reaches approximately 20,000 subscribers, and the prestigious annual Asian Gaming Power 50 ranking of industry leaders. IAG also produces official show dailies for G2E Asia and the Macao Gaming Show, and in 2025 launched its own trade show, IAG Expo. Through its parent company O MEDIA and subsidiary Must Read Publications Ltd, IAG has built a reputation for unbiased, in-depth coverage of key markets including Macau, the Philippines, Singapore, and Australia. A landmark merger with US-based CDC Gaming in early 2025 expanded IAG’s global footprint, combining two prominent B2B gaming news outlets.

Detailed Review

History and Founding

Inside Asian Gaming was launched in 2005 in Macau, at a pivotal moment when the territory was overtaking Las Vegas as the world’s gaming capital. The company quickly earned a reputation for authoritative, unbiased coverage of the Asian casino and integrated resort sector. Its monthly magazine – distributed in print and digital formats – covers land-based and online gaming, regulatory changes, market trends, and executive interviews.

Core Products and Platforms

IAG’s flagship product is its monthly B2B magazine, which provides comprehensive industry news and analysis. The daily IAG Breakfast Briefing email newsletter delivers breaking news to approximately 20,000 subscribers each Macau business day. In 2008, IAG introduced the Asian Gaming Power 50, an annual ranking that has become a benchmark for influence in the region. The company also partners with major trade shows: it produces the G2E Asia Daily newspaper during the event and publishes special double-thickness editions for both G2E Asia and the Macao Gaming Show. Custom publishing services, including bespoke books and magazines, round out the product portfolio.

Market Position and Recent Developments

IAG is considered the go-to source for strategic intelligence in one of the world’s fastest-growing gambling markets. Its editorial team of approximately 17 staff covers every major Asian gaming market. In 2024, IAG announced a merger with CDC Gaming, a US-based B2B gaming news outlet, creating a combined entity with a broader global footprint; the deal took effect on 1 January 2025. That same year, IAG launched its own trade show, the IAG Expo, a multi-day event that extends the brand from media into event management. The company is privately held and operates through its subsidiary Must Read Publications Ltd under O MEDIA.

Leadership

Key executives include Andrew W Scott (Vice Chairman and CEO), Cory Roberts (COO and CTO of the combined entity, also Publisher of CDC Gaming), and Scott Messinger (Chief of Staff). All three hold leadership roles in the post-merger organization.

Key Products

  • Inside Asian Gaming monthly magazine

    B2B print and digital publication covering Asian gaming industry news and analysis.

  • IAG Breakfast Briefing

    Daily email newsletter delivering breaking news to approximately 20,000 subscribers.

  • Asian Gaming Power 50

    Annual ranking of the 50 most influential figures in Asian gaming.

  • IAG Expo

    Multi-day trade show and festival for the Asia-Pacific gaming industry, launched in 2025.

  • G2E Asia Daily

    Official daily newspaper distributed during G2E Asia conference and exhibition.

  • Custom Publishing

    Bespoke books and magazines for industry clients.

Offices & Headcount

17 employees (approx.)

Key Persons

Exhibition History

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