SuperBook
- Founded
- 1986-01-01 in Las Vegas, Nevada
- Headquarters
- Westgate Las Vegas Resort & Casino, 3000 Paradise Road, Las Vegas, NV 89109
The Westgate SuperBook is a landmark retail sportsbook located at the Westgate Las Vegas Resort & Casino. Opened in 1986, it quickly became one of the most famous sportsbooks in the world, known for its vast wagering menu, competitive odds, and the elite NFL SuperContest, a season-long handicapping tournament that attracts thousands of entrants. For nearly four decades, the SuperBook operated as part of the hotel (originally the Las Vegas Hilton) and was shaped by longtime Vice President of Operations Jay Kornegay, who oversaw its growth into a premier destination for serious sports bettors. In April 2026, Caesars Entertainment announced a partnership to take over the SuperBook's operations beginning with the 2026 NFL season, integrating the Caesars Sportsbook platform while preserving the iconic brand and its legendary atmosphere. The agreement added modern wagering features such as Same Game Parlays, extensive in-play betting, and 24-hour self-service kiosks, while maintaining the physical venue's stadium seating and massive video wall. The Westgate SuperBook remains a benchmark for retail sports betting, serving both walk-in visitors and online customers through the Caesars mobile app. Its influence on the industry is underscored by its role in setting betting limits and menus for other Las Vegas books.
Detailed Review
The Westgate SuperBook is not a standalone company but a branded sportsbook within Westgate Resorts' Las Vegas property. It was founded in 1986 as the "Las Vegas Hilton SuperBook" and later renamed following the hotel's rebranding to Westgate. The book gained international recognition for its deep wagering options, including over/under, point spreads, moneylines, futures, parlay cards, and teasers. Its annual NFL SuperContest – a pick-'em contest requiring participants to select five games against the spread each week – became a signature event, often featuring a six-figure grand prize.
History and Leadership
For decades, the SuperBook was overseen by Jay Kornegay, who served as Vice President of Operations from the early 2000s until his departure in late 2024. Under Kornegay, the book cultivated a reputation for sharp lines and a welcoming atmosphere for high-limit bettors. In April 2026, Caesars Entertainment announced a partnership to begin operating the SuperBook via its Caesars Sportsbook platform, effective before the 2026 NFL season. The transition introduced modern features such as Same Game Parlays, enhanced in-play wagering across pro and college sports, and a network of self-service kiosks offering 24-hour betting. Guests can register for the Caesars Sportsbook app on-site and use a Universal Digital Wallet for deposits and withdrawals.
Current Operations
Eric Hession, President of Caesars Digital, stated the move combines "a legendary sportsbook environment with a modern betting menu." The Westgate SuperBook continues to occupy its iconic space within the hotel, preserving its oversized LED screens and theater-style seating. In B2B terms, the SuperBook serves as a model for retail sportsbook partnerships between hotel/casino properties and large operators, demonstrating how to maintain brand equity while upgrading technology. Its history and ongoing evolution make it a key case study in the iGaming and sports betting industry.
Key Products
NFL SuperContest
Annual season-long handicapping tournament where participants pick five games against the spread each week, competing for a six-figure grand prize.
In-Play Wagering
Live betting on professional and college sports, offering real-time odds during games.
Self-Service Kiosks
24-hour betting terminals for placing wagers and managing accounts without a teller.
Caesars Sportsbook Mobile App
Online wagering platform integrated with the retail book, allowing remote betting and account management.
Same Game Parlays & Multi-Game Parlays
Modern bet types added under Caesars, enabling parlay combinations within a single game or across multiple games.
Retail Sportsbook
Physical venue with stadium seating, oversized LED screens, and a full-service betting counter.
Recent News
Alberta iGaming Market Launches as bet365, BetRivers, and theScore Bet Go Live; Prediction Markets and Pennsylvania Revenue Set Records
Alberta's regulated iGaming market launched on July 13, 2026, with bet365, BetRivers, theScore Bet, and over 15 other operators going live, while Pennsylvania posted record gaming revenue of $7.01 billion and prediction markets captured 27% of U.S. World Cup betting volume.
2026-07-14