Lara Sciberras Joins GameOn as Social Media Manager

GameOn, the B2B PR and marketing agency focused on the iGaming industry, has appointed Lara Sciberras to the role of Social Media Manager.

Sciberras brings several years of social media and marketing experience spanning multiple sectors. Most recently, she held the position of Social Media Manager at SiGMA World, overseeing social strategy, content planning, and campaign management in the events space. Before that, she spent over three years at Steves&Co in various marketing roles.

In her new position, Sciberras will support GameOn's team in managing clients' social media channels, assist with campaign planning, and contribute to the production of GameOn's newsletters. She is currently working alongside the team to familiarise herself with the agency's client list and help prepare for upcoming campaigns.

Lizzie Thomas, GameOn's Head of Social Media, welcomed the hire, saying, "she is the perfect fit for us." Thomas noted that Sciberras brings the creative energy the agency values, along with extensive experience, and praised her adaptability — qualities Thomas said are essential given the diverse range of clients GameOn serves.

Sciberras said she is "genuinely thrilled" to join the team and described her early conversations with the company as decisive in her choice to sign on. She added that she is eager to begin working, meet clients, and take on new challenges.