Armine Sirunyan is the Group Chief Operating Officer (COO) at Digitain, a leading sports betting and online gaming solutions provider. She was promoted to this pivotal role in October 2022, marking a significant milestone in her extensive career within the iGaming industry.
Sirunyan has a long and dedicated history with Digitain, having been with the Yerevan-based company for eight years prior to her appointment as COO. During her tenure, she held various senior positions, including Deputy COO and Director of Analytics, where she played a crucial role in the company's operational and strategic development.
In her role as COO, Armine is committed to driving continuous improvement in how Digitain serves its partners and supports its teams, with a strong focus on delivering best-in-class customer experience. She also emphasizes balancing efficiency with effectiveness, ensuring that all systems and processes across the business are optimized to make a real difference for Digitain's partners.
Under her leadership, Digitain aims to consolidate its achievements, drive innovation, improve quality, and expand its global footprint into more regulated markets across Europe, Asia, and the Americas. Sirunyan also highlights the company's evolution from a sportsbook-oriented provider to a multi-vector business offering a wider range of products and solutions, including integrating machine learning and AI across its offerings.
Armine Sirunyan holds a Master's degree in Business/Managerial Economics (2009-2011) and a Bachelor's degree in Economics (2005-2009) from Russian-Armenian University.
Career History
| Company | Role | Dates |
|---|---|---|
| Digitain | Group Chief Operating Officer (COO) | – present |