Brian Sapp is an accomplished marketing executive with over 20 years of experience in user acquisition, brand strategy, and digital marketing within the gaming and entertainment industries. He was appointed Chief Marketing Officer of Rush Street Interactive (RSI) in April 2024, where he leads the company's global marketing efforts.
Prior to joining RSI, Sapp served as Senior Vice President of User Acquisition Marketing & Ads at Jam City, a leading mobile gaming company. Earlier in his career, he was Vice President of Marketing at SOURCE, Inc., and held leadership roles at Playdom and Walt Disney Internet Group, building expertise in digital marketing and brand development. He also founded a music consultancy that worked on independent films, documentaries, and advertising campaigns, reflecting a diverse creative background.
In his current role at RSI, Sapp is responsible for driving marketing strategy across the company's brands, including BetRivers and PlaySugarHouse. His experience in data-driven user acquisition and brand growth positions him to lead RSI's expansion in the competitive online gaming market.
Career History
| Company | Role | Dates |
|---|---|---|
| Rush Street Interactive | Chief Marketing Officer | – present |