Devin Holmberg

Devin Holmberg is a Toronto-based executive with over 12 years of experience in performance marketing, adtech, and affiliate ventures. He currently serves as Chief Executive Officer of YTZ International, a performance marketing company specializing in monetizing international traffic for iGaming and affiliate marketing sectors. The company focuses on remnant and international traffic through optimized smart links and exclusive campaigns across more than 150 countries.

Prior to becoming CEO in February 2018, Holmberg held senior roles within YTZ International, including Vice President of Sales & Business Development and Director of Business Development. In addition to his leadership at YTZ, he serves as Editor at CasinoBonus.com, an independent online casino comparison site that reviews US-licensed operators for bonuses, games, payments, and player protections. He is also a Co-Founder of Richmond Street, a venture involved in adtech and affiliate scaling.

Holmberg has represented YTZ International at industry events such as SiGMA Americas 2022, where he participated in a panel discussion on the role of human intelligence versus AI in affiliate marketing. His expertise in performance marketing and adtech has made him a recognized voice in the iGaming affiliate space. Based in Toronto, he maintains a strong professional network with over 500 LinkedIn connections.