Greg Penkov

Greg Penkov is a highly experienced professional in the iGaming industry, currently serving as the Chief Revenue Officer (CRO) at Blask, an AI-driven market analytics platform. He assumed this role in September 2024, tasked with leading the company's global sales and business development efforts, expanding its market presence, and driving revenue growth across various regions.

Penkov brings over 15 years of experience in sales and business development, with five of those years dedicated specifically to the gambling sector. His expertise lies in creating strategic partnerships, driving growth, and optimizing revenue streams through leveraging industry insights. He emphasizes the importance of balancing rapid deal closures with sustainable partnerships, advocating for clear prioritization, transparency, and scalable solutions.

Before joining Blask, Penkov held senior positions at SOFTSWISS, where he played a crucial role in transforming their game aggregator product from a startup into an industry leader. During his time at SOFTSWISS, he served as the Head of Sales for the Game Aggregator, actively engaging in market expansion, particularly in the Latin American market. His background includes managing sales teams and scaling business operations within the iGaming sector.

Penkov is a strong advocate for data-driven decision-making in the iGaming industry, believing that Blask's innovative AI-powered analytics platform has the potential to revolutionize how businesses operate. He encourages a shift from risk-averse mindsets to embrace innovation supported by accurate, real-time data to unlock opportunities in emerging markets. His appointment at Blask aligns with the company's mission to cover over 100 markets globally, providing localized insights and empowering companies to innovate on solid data foundations.