Ryta Zasiekina is the founder of CONCRYT, a payments consultancy that helps merchants optimise cross-border payment capabilities. A Ukrainian-born fintech entrepreneur and angel investor, she built her career on a decade of advising e‑commerce and fintech companies on payment processing, risk management, and anti‑fraud.
Before launching CONCRYT, Zasiekina spent roughly ten years as an independent consultant in payments and banking. She then became Chief Executive Officer of FYST, a payments company whose exact tenure is not publicly dated but was confirmed in multiple 2022 profiles. She holds an MBA with a concentration in Artificial Intelligence (2021).
Since 2023 Zasiekina has been an active angel investor, backing ventures such as VR gaming studio Manerai and data analytics platform Teramot. Forced to flee Ukraine in spring 2022, she now operates from Riga, Latvia, and London, England, while continuing to lead CONCRYT and contribute industry commentary on fraud, payments, and fintech trends.
Career History
| Company | Role | Dates |
|---|---|---|
| Concryt | Founder | – present |