Selena Kalvaria

Selena Kalvaria is a distinguished marketing executive, currently serving as the Chief Marketing Officer of Fanatics Betting & Gaming, where she spearheads brand development and integrated marketing strategies encompassing brand management, media, content, creative, and communications. Her appointment to Fanatics' betting division in June 2024 followed a significant three-year tenure at the luxury fashion label Gucci.

At Gucci, Kalvaria held the position of Senior Vice President, Brand & Client Engagement for its Americas business. In this capacity, she was instrumental in defining and executing Gucci's brand strategy and full-funnel marketing efforts across North and Latin America, overseeing marketing, communications, and private client engagement.

Prior to her impactful role at Gucci, Kalvaria was the Chief Marketing Officer at Away, a digitally native lifestyle brand recognized for transforming the travel experience. Her career foundation was built on Wall Street before she transitioned into the brand and marketing sector. She has also held leadership marketing positions at prominent companies such as Anheuser-Busch and Diageo.

Academically, Selena Kalvaria holds a Bachelor of Arts degree from Princeton University and an MBA from Harvard Business School. She resides and works in Manhattan.