Affigates is a full-scale affiliate ecosystem purpose-built for the iGaming industry, combining intuitive software, expert program management, and a global affiliate network into a single integrated platform. The company connects over 4,500 pre-vetted affiliates with more than 630 operator partners, giving brands access to a combined audience of over 30 million players. Its technology stack includes unique tracking URLs, customizable landing pages, super affiliate hierarchies, real-time referral and performance reporting, and seamless API integration. Affigates also offers managed services that handle ground-up program setup, ongoing partner recruitment, and fraud control, making it a comprehensive solution for operators looking to scale their affiliate channels. The platform is designed to remove friction and turn data into actionable growth, with a strong emphasis on speed, scale, and AI-driven partner matching. With a company size reported as 51–200 employees and a presence on social media as a "Public Company", Affigates has established itself as a notable player in the iGaming affiliate technology space, showcasing regularly at industry events such as iGB Live and iGB Affiliate Barcelona. Despite its growing footprint, the company maintains a relatively low public profile, with limited verified details about its founding history and corporate leadership available through open sources.
Detailed Review
Affigates positions itself as the "industry's first comprehensive affiliate ecosystem" – a one-stop solution that merges software, network, and managed services. Unlike traditional affiliate marketing platforms that offer only tracking or only a marketplace, Affigates delivers an end-to-end system: clients can either self-manage using its software, outsource program management to Affigates' team, or tap into a pre-vetted network of 7,000+ affiliates (the company's own materials sometimes cite 4,500+ affiliates; the discrepancy may reflect different segments or growth periods).
The platform's core features include AI-powered affiliate matching, customizable landing pages, super affiliate hierarchies (for multi-tier commissions), real-time performance dashboards, and fraud detection. It also provides unique tracking URLs and API integration for seamless data flow. The managed service offering covers ground-up program setup, ongoing partner recruitment, creative asset management, and compliance monitoring.
Affigates serves the iGaming vertical exclusively, supporting operators in casino, sportsbook, and poker verticals. Its client base spans over 630 operators, and the platform claims to process traffic from over 115 million monthly unique users (based on Instagram claim of "115M+ Traffic").
The company has a notable presence at major industry conferences. In 2026, it showcased its ecosystem at iGB Live (Amsterdam) and iGB Affiliate Barcelona, indicating active engagement with the European iGaming community.
However, several fundamental details about the company remain opaque. No official founding year or headquarters location could be independently confirmed. A Tracxn profile lists "Affigate" (note alternate spelling) as an unfunded company founded in 2020 and based in Tallinn, Estonia, but it is unclear if this refers to the same entity. LinkedIn lists the company as a "Public Company", contradicting Tracxn's "unfunded" status. There is also no publicly available information on funding rounds, revenue, or detailed leadership beyond a CEO name.
Key Products
Affigates Affiliate Software
Core platform offering unique tracking URLs, customizable landing pages, super-affiliate hierarchies, real-time reporting, and API integration.
Affigates Managed Services
Fully outsourced affiliate program management covering recruitment, compliance, fraud detection, and payment processing.
Affigates Affiliate Network
Global network of over 7,000 pre-vetted affiliates AI-matched to operator brands, providing access to 30 million players and 115 million monthly traffic interactions.
Affiliate Loyalty System
Recently launched feature designed to incentivize and retain affiliates.
Player-to-Affiliate Tool
New tool enabling operators to convert players into affiliates, expanding promotional reach.
Affiliate Program Management Service
Full-service, white-label affiliate program management – from ground-up setup to ongoing optimization, including recruitment of pre-vetted affiliates.
Global Affiliate Network
A pre-vetted network of 4,500+ affiliates (7,000+ according to some sources) covering 630+ operator partners, with AI-matching to brand requirements and built-in fraud control.
Offices & Headcount
125 employees (approx.)
Key Persons
Karen MartirosyanChief Executive Officer
- Vahe Vardanyan
Chief Product Officer
Exhibition History
Recent News
Affigates marks first year with pledge to rebuild trust through end-to-end affiliate management
Affigates' CPO Vahe Vardanyan reflects on the company's first year, highlighting its end-to-end model of software, vetted affiliates, and managed services to address operators' resource gaps and rebuild trust through transparent payments and fraud detection, with AI supporting but not replacing human relationships.
2026-07-16