iGaming B2B
Founded
2021-01-01

Big Betty Partners is a performance-driven iGaming affiliate program launched in 2021 that rapidly established a reputable standing in the gaming industry. Operating as a partnership rather than a traditional corporation, the program helps affiliates turn traffic into stable revenue by offering flexible commission models – RevShare up to 60%, CPA payouts up to €600, and hybrid options – with no negative carryover. Affiliates gain access to 7–8 high-converting offers from leading online casinos and sportsbooks, a dedicated account manager, transparent real‑time analytics, and lifetime revenue on referred players. The program supports a wide range of traffic sources: SEO, PPC, social media, influencer marketing, email, and media buying, while also testing alternative channels. With a global footprint spanning more than 20 regions and a strong presence in Europe, Big Betty Partners is backed by a network of trusted partners. Payments are processed reliably in the first week of each month via bank transfer or cryptocurrency (threshold: €100). The company was named Best Newcomer 2025 at iGB L!VE and continues to grow, currently employing 11–50 people.

Detailed Review

Business Model & Commission Structure

Big Betty Partners operates as an affiliate aggregator, bridging affiliates with a portfolio of Tier-1 casino and sportsbook operators. The program is not a standalone casino but a platform for promoting multiple brands under one dashboard. Its core value proposition is flexible, transparent compensation: RevShare up to 60% (lifetime), CPA up to €600 per depositing player, and hybrid options combining both. A key differentiator is the absence of negative carryover – affiliates never owe back losses. Payouts occur monthly in the first week, with a minimum withdrawal of €100, via bank transfer or cryptocurrency.

Traffic & Marketing Support

Affiliates are accepted from diverse channels including SEO, PPC, social media, influencer campaigns, email marketing, and media buying. Each affiliate receives a dedicated account manager, real-time analytics, and creative assets such as banners and landing pages. The program also runs the Big Deal Show, a periodic competition where affiliates earn Betty Points for prizes like gadgets and bonuses.

Geographic Reach & Licensing

The program operates across 20+ regions with a strong European focus. Specific licensing information is not publicly disclosed, and affiliates are expected to comply with their own regulatory requirements.

Industry Recognition & Reputation

Big Betty Partners was named Best Newcomer 2025 at iGB L!VE and later won Affiliate Program of the Year 2026 at the iGaming News Awards. These accolades, along with a growing affiliate base, indicate a positive industry standing. One unverified negative review on AffPaying.com accuses the program of scamming, but no corroborating evidence exists, and the program’s overall reputation remains strong.

Company Details

Founded in 2021, the company employs 11–50 people and is headquartered globally, with a strong European presence. The leadership includes co-founder and CEO Artem, and Head of Affiliates Bohdan. The program’s website is bigbetty.io, and it maintains an active presence on Instagram and LinkedIn.

Key Products

  • Big Betty Partners Affiliate Program

    A curated portfolio of 7–8 high-converting online casino and sportsbook offers with RevShare up to 60%, CPA up to €600, hybrid models, no negative carryover, and cryptocurrency payouts.

  • Big Betty Partners Affiliate Platform

    The core affiliate management dashboard for tracking referrals, commissions, and analytics, with tools for generating tracking links and managing campaigns.

  • 7–8 High-Converting Offers

    A curated portfolio of online casino and sportsbook brands from Tier-1 operators, promoted by affiliates under a single dashboard.

  • RevShare / CPA / Hybrid Commission Models

    Flexible revenue-sharing options: lifetime RevShare up to 60%, CPA up to €600 per depositing player, or a combination of both.

  • Big Deal Show

    A periodic affiliate competition where participants earn Betty Points to win prizes such as gadgets and bonuses.

  • Dedicated Account Management

    Each affiliate is assigned a personal manager for onboarding, campaign optimisation, and ongoing support.

Offices & Headcount

30 employees (approx.)

Key Persons

Exhibition History

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