NeoGames S.A.

History and Founding

NeoGames was established in 2005 in Israel, pioneering the iLottery segment by providing online instant games and platform technology to state-regulated lotteries. The company grew organically and through strategic acquisitions, notably the 2022 purchase of Aspire Global plc, which added iGaming, sports betting, and content aggregation capabilities. Before the acquisition, NeoGames had been publicly listed on NASDAQ under the symbol NGMS. The company’s founder, Barak Matalon, was the largest shareholder.

Products and Services

NeoGames offered a full-service suite covering the entire value chain for online real-money gaming. The NeoGames iLottery Platform was a turnkey platform for government lotteries, including NeoPlay technology for managing eInstants, prize tables, and player operations. The leading U.S. joint venture NeoPollard Interactive (with Pollard Banknote) served approximately 67% of the U.S. segment. AspireCore was a full-service iGaming and online sports betting technology platform featuring Player Account Management, managed services, and business intelligence, serving 88 brands and over 30 partners. BtoBet provided a modular sportsbook platform acquired as part of Aspire Global. Pariplay was a content aggregation solution enabling operators to access a library of over 440 titles from multiple studios. NeoGames Studio developed eInstant lottery games with over 200 titles and 20+ years of experience. Customer Experience Solutions included land-based casino management systems, loyalty, and marketing tools, now part of Aristocrat Interactive.

Acquisition by Aristocrat

On 15 May 2023, Aristocrat Leisure announced a cash acquisition of NeoGames at US$29.50 per share, valuing the company at an enterprise value of US$1.2 billion. The deal closed on 25 April 2024 after shareholder and regulatory approvals. NeoGames was subsequently merged into Aristocrat Interactive, and its shares were delisted from NASDAQ.

Current Status

As of 2025, NeoGames no longer exists as an independent entity. Its technology, brands, and team operate as part of Aristocrat Interactive, which continues to serve over 200 customers in more than 50 regulated markets.