Oddin.gg

Company History and Business Model

Oddin.gg operates as a pure B2B provider, meaning it does not operate its own consumer-facing betting site but instead powers the esports verticals of licensed sportsbooks and platforms. The company’s infrastructure is built around four principal pillars: odds generation and feed delivery, risk management, front-end integration (iFrame/widgets), and official data services. Its odds feed covers more than 20 esports titles, with a focus on Counter-Strike 2, Dota 2, League of Legends, VALORANT, and Mobile Legends: Bang Bang. Oddin.gg claims to offer 30 distinct pre-match and live feed types, supported by machine-learning models that adjust lines in real time. The risk management layer is designed specifically for esports’ high-volatility in‑play environment, using proprietary algorithms to limit operator exposure while maintaining competitive pricing.

Products and Platform

In 2024, Oddin.gg became an official data partner for PGL’s first Counter-Strike 2 Major in Copenhagen and later partnered with tournament organiser FISSURE. The company has also established strategic data partnerships with GRID, integrating official data feeds from tournament organisers to improve speed and accuracy. Oddin.gg’s iFrame solution is built to appeal to younger, Gen Z bettors and includes features such as BetBuilder, live streaming integration, and a bespoke back-office platform that gives operators control over margins and market templates.

The company’s 24/7 eSim content – automated simulations of popular titles like Dota 2 Duals and eFootball – allows operators to offer round‑the‑clock betting opportunities, a key driver of engagement and revenue. Marketing services are provided through Jotun.gg, a digital agency focused on performance campaigns for the esports audience. In early 2026, Oddin.gg released its second annual Esports Betting Review, analysing billions of bets across its network and highlighting the divergent commercial behaviours of different esports titles.

Market Position and Licensing

Oddin.gg holds betting vendor licenses in multiple regulated jurisdictions, including Maryland, Arizona, New Jersey, Colorado, West Virginia, Ohio (US), and Ontario (Canada). It is also a member of the Esports Integrity Commission (ESIC), reinforcing its commitment to combating match‑fixing. The company’s head office is in Prague, Czech Republic. As of early 2026, the company’s own website states it has “nearly 300 team members”, while an independent estimate from GetLatka (December 2025) reports approximately 145 employees. The discrepancy likely reflects rapid recent hiring; the “nearly 300” figure appears on the about page and in the context of growth from 50 people in a few years, and may include contractors or be aspirational.

Oddin.gg’s revenue reached an estimated $31.7 million in 2024 (ARR), with a valuation of $95.1 million, according to GetLatka. The company raised $0 in disclosed venture capital, suggesting it has been bootstrapped or funded through internal cash flow.