PGS-Peru Gaming Show
- Founded
- 2003-01-01 in Lima, Peru
- Headquarters
- Lima, Peru
PGS – Peru Gaming Show is Latin America’s largest international gaming trade fair, organized annually by AMG SAC in Lima, Peru. With over 23 years of history, the event connects more than 8,000 visitors and 80 exhibitors from 40+ countries across nearly 5,000 square meters of exhibition space. The show covers land-based casinos, online gaming, sports betting, technology manufacturing, payments, and regulatory topics. It features a conference program with government and industry leaders, an exclusive networking gala called Evento TOP, and structured business roundtables. Backed by Peruvian authorities and industry associations, PGS has grown into the region’s premier business and knowledge hub for the gambling sector.
Detailed Review
History and Growth
PGS began in the early 2000s as a regional gathering and evolved into the largest gaming trade fair in Latin America by attendance and exhibitor count. The 23rd edition took place on June 17–18, 2026 at the Centro de Exposiciones Jockey in Lima. The event receives endorsements from Peruvian government bodies such as MINCETUR and the Directorate General of Casino Games and Slot Machines, as well as industry associations SONAJA and APADELA. This regulatory credibility attracts high-level participation from policymakers and operators across the region.
Business Model
PGS generates revenue primarily through exhibitor booth sales, sponsorship packages, and attendee registration fees. The organizing company AMG SAC does not appear to run other major trade events, making PGS a single-asset business. The event relies on a small core team (likely fewer than 20 permanent employees) supplemented by contract staff during the show period. Financial data and headcount are not publicly disclosed.
Conference and Networking
The conference program includes panels and keynotes on taxation, complementarity of land-based and online gaming, responsible gambling, identity verification, and market expansion. The 2026 agenda featured a panel moderated by Víctor Arias (VP LATAM, Arrise Powering Pragmatic Play) with participants from SMART NÚCLEO, GLADCON GROUP, PALMSBET, and NOVOMATIC. The exclusive Evento TOP gala provides a private, invitation-only environment for operators and suppliers to conduct high-level business discussions. Additionally, PGS Business Roundtables offer pre-scheduled one-on-one meetings between exhibitors and buyers.
Market Position and Competition
PGS positions itself as the epicenter of gaming innovation in Latin America, serving both as a business platform and knowledge hub. However, it faces competition from other regional trade shows such as SBC Summit Barcelona, G2E Las Vegas, and emerging events in Brazil and Mexico. The show’s continued success depends on regulatory developments in Latin America, especially the ongoing regulation of online gambling in Brazil and Peru, which drives operator and supplier interest.
Leadership
The event is led by CEO Joe López, who in a 2026 Yogonet interview emphasized the mission to unite the market. Founder Carlos Hermoza Horna serves as Founder and Managing Director, as noted on the SoloAzar event page. Other C-level roles (CTO, CCO, COO, CFO) have not been publicly confirmed for the organizing company AMG SAC.
Key Products
Main Exhibition (PGS Expo)
A 5,000 m² trade floor where exhibitors (casino equipment, iGaming platforms, sports betting solutions, etc.) present products and services to operators and distributors.
Conference Program
A series of panels and keynote speeches covering industry trends, regulation, technology, and responsible gaming, featuring regulators, CEOs, and subject-matter experts.
Networking Events
Includes the exclusive 'Top Event' – an invitation-only evening for operators and suppliers – and general networking sessions throughout the show.
PGS Annual Edition
The core product: a two-day event held in June that serves as the annual meeting point for the Latin American gaming industry.
PGS Annual Trade Show
The flagship event – a two‑day exhibition and conference for the gaming industry, held every June in Lima.
PGS Conferences
A curated program of keynote speeches, panel discussions, and masterclasses covering regulatory, technological, and commercial topics.
PGS Top Event
An exclusive networking night (with entertainment) designed for operators, suppliers, and regulators to connect informally.
PGS Entertainment Zone
A dedicated area where attendees can test and experience the latest gaming products in a casual environment.
Business Roundtables
Pre‑scheduled B2B meetings that facilitate targeted introductions between exhibitors and qualified buyers.
PGS Exhibition
The main two-day trade show featuring 80+ exhibitors showcasing slot machines, casino management systems, iGaming platforms, sports betting solutions, payment infrastructure, and identity verification tools across nearly 5,000 m² of floor space.
Evento TOP
An exclusive by-invitation networking gala for operators and suppliers, designed to facilitate high-level business connections in a private setting.
PGS Business Roundtables
Structured matchmaking sessions where exhibitors and buyers meet for pre-scheduled one-on-one meetings.