iGaming B2B
Headquarters
Yerevan, Armenia
Email
hello@relum.com

Relum is a B2B iGaming aggregator and platform provider based in Yerevan, Armenia. The company offers a single API integration that grants online casino operators access to a vast library of games—the website claims 50,000+ games, while other sources cite over 14,000 games from 180+ providers. Beyond aggregation, Relum provides a full suite of operational and promotional tools, including jackpot management, multi-level rewards, and promotional widgets. The platform is designed to help operators launch, optimize, and scale their casino operations, with compliance built-in for regulated markets. Relum targets operators at various growth stages, from startups to scaling enterprises. The company maintains a presence on LinkedIn, Facebook, and Instagram, indicating its operations are centered in Yerevan. Its mission is to 'boost iGaming businesses through technology, data and simplicity.'

Detailed Review

Background and History

Relum's exact founding year remains unconfirmed—the figure "1949" on its about page is clearly a placeholder error. The company likely originated in Yerevan, Armenia, based on its social media presence and LinkedIn domain. No founding story or timeline has been publicly detailed.

Business Model

Relum operates as a platform-as-a-service provider, generating revenue through licensing fees or revenue-sharing arrangements with operators. Its core value proposition is a single API that aggregates games from hundreds of studios, eliminating the need for operators to manage multiple integrations. The company also charges for or bundles additional tools such as jackpot management and promotional widgets, positioning itself as a one-stop shop for casino operations.

Products and Platform

Relum’s flagship product is its casino game aggregator, which provides access to thousands of slots, table games, and live dealer titles. The website claims a library of 50,000+ games, though other sources (LinkedIn, SBC Directory) list over 14,000 games from 180 providers. Supplementary tools include a jackpot management system capable of running local or network jackpots, multi-level reward programs, and customizable promotional widgets to attract and retain players. The backend dashboard gives operators control over game curation, reporting, and market-specific configurations.

Market Position and Licensing

Relum is a relatively small player in the highly competitive iGaming aggregation space, competing with larger firms like Softswiss, EveryMatrix, and Pariplay. The company emphasizes built-in compliance for multiple regulated markets, suggesting a strategy focused on operators entering jurisdictions such as the UK, Malta, or Sweden. However, no specific licenses or regulatory approvals have been publicly confirmed. The company’s presence on the SBC Directory indicates participation in industry events.

Outlook and Challenges

The lack of confirmed leadership, client references, or funding details makes it difficult to assess Relum’s maturity and reliability. The company’s modest online footprint suggests it may be an early-stage or niche provider. To grow, Relum will need to establish credibility through case studies, disclosed partnerships, and clearer licensing credentials.

Key Products

  • Casino Game Aggregator

    A single API integration providing access to thousands of games from multiple providers. The website claims 50,000+ games; LinkedIn and SBC Directory cite over 14,000 games from 180 providers.

  • Jackpot Management Tools

    Allows operators to run local or network jackpots, multi-level rewards, and deploy promotional widgets to attract players.

  • Promotional Tools & Widgets

    Built-in features to engage players, including customizable widgets for bonuses, tournaments, and loyalty programs.

  • Operational Dashboard

    A backend interface for managing casino operations, giving operators the ability to 'run, optimise, and scale your casino properly.'

  • Market Expansion Solutions

    Compliance-ready infrastructure designed to help operators enter regulated markets without separate local integrations.

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