WMS Industries
- Founded
- 1943-01-01 in Chicago, Illinois, USA
- Headquarters
- Waukegan, Illinois, USA
WMS Industries Inc. was a major American manufacturer of slot machines and casino gaming equipment, headquartered in Waukegan, Illinois. Founded in 1943 as Williams Manufacturing Company by pinball pioneer Harry Williams, and restructured as WMS Industries in 1988, it became one of the world's largest slot suppliers before being acquired by Scientific Games Corporation in 2013. Its gaming division, WMS Gaming, was known for popular video slot franchises such as Reel 'Em In!, Jackpot Party, Monopoly, Zeus, and Raging Rhino, and for the widely deployed Bluebird modular cabinet platform. WMS also built a video lottery terminal business through its acquisition of Australia-based Stargames and pursued online gambling through WMS Interactive. Following the 2013 acquisition for approximately $1.5 billion, WMS ceased to exist as an independent company, and its product lines continued under Scientific Games and, later, Light & Wonder, Inc. Dan Schrementi, who later became President of Gaming at Bally's Corporation, is connected to WMS through his gaming industry career.
Detailed Review
History and Origins
WMS Industries traced its roots to Williams Manufacturing Company, founded in Chicago in 1943 by Harry E. Williams, a pioneer of the pinball industry. The company later operated as Williams Electronics, producing iconic arcade games such as Defender and Joust. In 1988, the business reorganized as WMS Industries Inc. and began a long transition from pinball and arcade entertainment into casino gaming. By 1999, WMS had exited pinball manufacturing to focus entirely on the slot machine business.
Slot Manufacturing Growth
As WMS Gaming, the company became one of the largest slot manufacturers in the United States during the 1990s and 2000s. It was an early leader in video slots with interactive bonus events; Reel 'Em In! (1996) is widely recognized as a landmark game in that category. WMS also built powerful licensed franchises, including Monopoly-themed slots and later Star Trek games, and introduced successful original titles such as Jackpot Party, Zeus, and Raging Rhino.
Product Platforms
WMS gained particular industry prominence through its Bluebird family of modular slot cabinets, launched in the mid-2000s. These network-connected cabinets could be updated with new games and became one of the most widely deployed slot platforms of their era. The CPU-NXT processing platform followed in the late 2000s, supporting more complex game features and improved operator flexibility.
Online and Lottery Businesses
Beyond land-based slots, WMS diversified into adjacent gaming sectors. WMS Interactive supplied an online gambling platform for regulated markets, and the company acquired Australia-based Stargames to strengthen its video lottery terminal business. These businesses extended WMS beyond the traditional casino floor while remaining within the broader iGaming and gambling equipment industry.
Acquisition by Scientific Games
In 2013, Scientific Games Corporation agreed to acquire WMS Industries for approximately $1.5 billion. The acquisition closed in October of that year, and WMS was delisted from the NYSE. The WMS brand continued on slot products inside Scientific Games' gaming division, and the former WMS operations became a central part of Scientific Games' slot manufacturing business.
Legacy under Light & Wonder
Scientific Games later sold other divisions and rebranded the remaining gaming business as Light & Wonder, Inc. in 2022. Legacy WMS game titles such as Raging Rhino and Zeus remain part of Light & Wonder's portfolio. The defunct WMS Industries thus survives today mainly through its products and through the many industry executives who passed through the company, including Dan Schrementi, who went on to become President of Gaming at Bally's Corporation.
Key Products
Bluebird cabinet platform
A modular, network-connected slot cabinet family launched in the mid-2000s. It became WMS' flagship hardware platform and one of the most widely deployed slot cabinet architectures in the industry.
CPU-NXT
A later WMS processing and software platform used to power Bluebird and subsequent game content, enabling more advanced slot features and connectivity.
Reel 'Em In!
A landmark 1996 video slot widely credited with popularizing interactive bonus rounds in slot machine gaming.
Jackpot Party
A hit bonus-round slot game that evolved into one of the industry's most successful multi-game slot compilation brands.
Monopoly-themed slots
A long-running licensed slot franchise that became one of WMS' signature brands in the 2000s.
Zeus
An iconic multi-denomination video slot franchise that became a casino staple and remains popular in Light & Wonder's portfolio.
Star Trek slot series
A licensed video slot series released in the early 2010s, showcasing WMS' use of major entertainment licenses.
Raging Rhino
A high-volatility video slot released around the transition to Scientific Games ownership and one of the most enduring legacy WMS titles.
WMS Interactive
WMS' online gaming unit, which provided a real-money internet gambling platform for regulated markets.
Stargames
An Australia-based video lottery terminal maker acquired by WMS to build the company's VLT and lottery business.
Key Persons
Notable past members
- Dan Schrementi — Product Manager – Interactive Gaming
- Dan Schrementi — Senior Product Manager – Slot Machines
- Dan Schrementi — Director, Product Management – Gaming Systems