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Founded
1989-01-01 in Taipei, Taiwan
Headquarters
Beitou District, Taipei, Taiwan

The term "ASUS Plus" does not refer to a distinct legal entity or standalone company. Instead, it appears in various contexts related to ASUSTeK Computer Inc., the global computer hardware and electronics manufacturer commonly known as ASUS. Specifically, "ASUS Business Support Plus" is a service package for business customers offering image customization, centralized management tools, and warranty extensions — a service offering from ASUS, not a subsidiary. Additionally, product model names such as "TUF GAMING B650-PLUS" and "B550-PLUS" incorporate "Plus" as a suffix to denote variant models within ASUS's product lines. No official website, LinkedIn profile, Crunchbase entry, or independent news article identifies a company named "ASUS Plus." The parent entity is ASUSTeK Computer Inc., headquartered in Taipei, Taiwan, and founded in 1989.

Detailed Review

Overview of the Term "ASUS Plus"

Extensive web research indicates that "ASUS Plus" is not a registered company, subsidiary, or separate brand of ASUSTeK Computer Inc. The phrase appears only within specific product or service descriptors used by ASUS. For example, ASUS Business Support Plus is a premium service tier for enterprise clients, providing tailored imaging, remote management, and extended warranty options. This is part of ASUS's broader business solutions division, not a distinct legal entity.

Product Model Naming

Within ASUS's hardware lineup, "Plus" often denotes enhanced or updated versions of existing motherboards, such as the TUF GAMING B650-PLUS and B550-PLUS. These are simply model variants within the TUF Gaming series, carrying features like improved power delivery or additional connectivity. No separate company operates under the "ASUS Plus" label.

Absence of Independent Presence

Search of corporate databases, including Crunchbase and LinkedIn, yields no listing for "ASUS Plus." The company's official website (asus.com) does not mention any entity by that name. News archives, press releases, and regulatory filings also contain no references to an "ASUS Plus" company. All evidence points to the term being a descriptive suffix rather than a corporate identifier.

Conclusion

Given the lack of any independent legal or commercial existence, the most accurate assessment is that "ASUS Plus" is not a company. Researchers seeking information about ASUS's business operations or product lines should refer to ASUSTeK Computer Inc.

Key Products

  • ASUS Business Support Plus

    A service package offering warranty extensions, on‑site repair, accidental damage protection, image customization (ASUS Image Maker), and centralized IT management (ASUS Control Center).

  • Motherboards (Prime, ROG, TUF, ProArt)

    Broad range from entry‑level to enthusiast‑grade, supporting Intel and AMD CPUs.

  • Graphics Cards (ROG Strix, TUF, Dual)

    NVIDIA GeForce and AMD Radeon based with custom cooling and RGB lighting.

  • Networking (RT series, ZenWiFi)

    Routers, mesh WiFi systems, and wireless adapters with AiMesh and AiProtection.

  • Monitors (ROG Swift, ProArt, ZenScreen)

    Gaming, professional, and portable monitors with high refresh rates, HDR, and color accuracy.

  • Republic of Gamers (ROG)

    Premium gaming hardware – laptops, desktops, motherboards, graphics cards, peripherals. Known for high‑end performance and advanced cooling.

  • TUF Gaming

    Durable, military‑grade gaming components and laptops offering solid performance at accessible prices.

  • ZenBook

    Ultra‑slim, high‑performance laptops aimed at professionals and consumers.

  • ExpertBook

    Business‑oriented laptops with security, manageability, and long‑life support.

  • ProArt

    Creator‑focused laptops, desktops, and monitors with color‑accurate displays and professional‑grade specs.

  • ZenFone

    Smartphone line combining elegant design with capable cameras and performance (discontinued in some markets).

  • ROG Phone

    Gaming‑centric smartphones with high refresh‑rate displays, advanced cooling, and customizable controls.

  • ExpertBook & ExpertCenter

    Business‑class laptops and desktops with robust security, manageability tools (e.g., ASUS Control Center), and extended warranty options.

  • ASUS Zenbo

    Home robot offering companionship, smart‑home control, and educational functions; part of Shih’s vision for robotic computing.

  • Motherboards

    Industry‑leading product line covering all segments: ROG, TUF, Prime, ProArt, and Workstation.

  • Networking

    Routers (including ROG Rapture gaming routers), mesh Wi‑Fi systems, wireless adapters, and AIoT industrial solutions.

Offices & Headcount

17000 employees (approx.)

Key Persons

Exhibition History

Related Companies

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