iGaming B2B

Anna Sainsbury

Co-Founder & CEO of GeoComply

GeoComply

Anna Sainsbury is the co-founder and CEO of GeoComply, the leading geolocation verification platform for online gambling, sports betting, and streaming, a role she has held since the company's founding in 2011. She co-founded the company with her husband, David Briggs, to provide geolocation and cybersecurity solutions that enable compliance with regulated gaming markets, particularly in the U.S., Canada, and Europe.

Under her leadership, GeoComply grew from a startup to a market leader processing billions of geolocation checks per year. Her work has been instrumental in the expansion of legal online sports betting across North America. Prior to GeoComply, Sainsbury worked in consulting and technology roles. She holds a degree from the University of British Columbia.

Sainsbury has been recognized as one of the most influential women in iGaming (e.g., by Global Gaming Awards) and is a frequent speaker at industry conferences such as ICE London, G2E, and SBC Summit.

Career History

CompanyRoleDates
GeoComplyExecutive Chair present
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