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Founded
2011-01-01 in Las Vegas, Nevada, USA
Headquarters
Vancouver, British Columbia, Canada
Email
admin@geocomply.com
Phone
(702) 749-7533

GeoComply is a privately held technology company that provides geolocation verification, digital identity intelligence, and fraud prevention solutions to highly regulated industries, primarily iGaming, financial services, and media and entertainment. Founded in 2011 in Las Vegas and now headquartered in Vancouver, Canada, the company processes over two billion transactions per month with a reported 99.9999% uptime track record. Its technology runs hundreds of checks per transaction to detect location spoofing, device tampering, and other fraud vectors, serving major U.S. and global iGaming operators, regulators, and fintech platforms. In March 2025, the company appointed former FanDuel President Kip Levin as CEO, while co-founder Anna Sainsbury assumed the role of Executive Chair. GeoComply has grown organically without disclosed venture capital and has expanded into chargeback defense, unified KYC, and anti-fraud suites. The company employs several hundred people and continues to be a cornerstone of North American iGaming infrastructure while positioning itself as a broader digital trust platform.

Detailed Review

History and Founding

GeoComply was founded in 2011 in Las Vegas, Nevada, by Anna Sainsbury and David Briggs. The company was initially conceived around the legalization of online poker in the United States, providing geolocation compliance tools to ensure operators could verify player whereabouts. After early growth, the company relocated its headquarters to Sainsbury’s hometown of Vancouver, Canada, where it remains today. GeoComply is privately held and has never disclosed a formal venture capital round; instead, it has grown through organic revenue and selective debt financing.

Core Products

GeoComply’s core product is GeoComply Core, a geolocation compliance engine that integrates with operator platforms to validate a user’s location in real time by cross-referencing GPS, Wi-Fi, IP, and device data. It is certified by multiple U.S. state gaming regulators. Additional products include PinPoint, a custom geofencing tool; GeoGuard, an IP and VPN/proxy detection database; and a unified digital identity platform that combines KYC, fraud scoring, and location intelligence. In 2022, GeoComply acquired OneComply, a licensing and compliance platform provider, broadening its regulatory technology offering. The company also offers chargeback evidence reports that help operators improve dispute win rates, claiming up to 90% success.

Market Position and Scale

GeoComply processes over two billion transactions per month across 200 million trusted users, according to its website. Its client roster includes major sportsbook operators such as Caesars Entertainment, Hard Rock Digital, FanDuel, and BetMGM, as well as financial institutions and crypto platforms seeking AML and sanctions compliance. The company has regularly expanded multi-year partnerships, most recently renewing agreements with Caesars (June 2026) and Hard Rock Digital (May 2026). Geographically, GeoComply is active across the U.S., Canada, the UK, Europe, and Latin America, with a growing presence in Brazil. The company has been recognized as “Financial Transaction Security Platform of the Year” for two consecutive years (2025, 2026).

Recent Developments

In early 2025, after a period of rapid expansion, GeoComply conducted a workforce reduction of approximately 15%, though the company has not publicly disclosed exact headcount numbers. Also in March 2025, the company announced a leadership transition: Kip Levin, formerly President of FanDuel, was appointed CEO, while co-founder Anna Sainsbury became Executive Chair. Co-founder David Briggs shifted his focus to product and innovation. Lindsey Drake was appointed CFO, and Kelly Schaefer joined as Chief Human Resources Officer. These moves signal a strategic emphasis on customer-focused innovation and scaling for continued growth across regulated industries.

Key Products

  • GeoComply Core

    Geolocation compliance engine that runs hundreds of location, device, and identity checks per transaction to detect location fraud and ensure regulatory compliance.

  • PinPoint

    Custom geofencing solution combining proprietary beacon technology with core geolocation software to create virtual boundaries, often used for on-property betting or event-based permissions.

  • GeoGuard

    Award-winning VPN and proxy detection database that identifies IP address spoofing, including VPNs, proxies, and Tor exit nodes, to prevent geo-piracy and sanctions violations.

  • Digital Identity Platform

    Unified platform integrating KYC checks, fraud scoring, device integrity, and location verification, purpose-built for iGaming and fintech.

  • Chargeback Evidence Reports

    Forensic reports combining device integrity and geolocation history to help operators win chargeback disputes, with up to 90% win rate claimed.

  • OneComply

    Licensing and compliance platform providing centralized regulatory license management for multi-jurisdictional operators, acquired in 2022.

Key Persons

Notable past members

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