Dr. Asaf Nadler is the Chief Operating Officer and Co‑Founder of Addressable Ltd., a Web3 growth‑marketing platform that serves advertisers including crypto and iGaming operators. He leads operations and product strategy, driving the platform's expansion in the Web3 and gaming verticals.
With a PhD in software engineering focused on big data analytics, AI, and blockchain, Dr. Nadler brings nearly two decades of data analytics experience. He has authored over ten publications with more than 500 citations, reflecting his deep expertise at the intersection of data and decentralized technology.
Prior to co‑founding Addressable in June 2022, Dr. Nadler served as Director of Data Science at Akamai Technologies and worked in elite data analytics units of the Israeli Defense Forces, including Unit 8200. These roles honed his skills in leveraging data to solve complex problems at scale.
Now at Addressable, he applies this background to help Web3 businesses acquire targeted users through innovative, data‑driven marketing solutions. The platform's success has been recognized in industry press and case studies, solidifying his reputation as a leader in Web3 marketing.
Career History
| Company | Role | Dates |
|---|---|---|
| Addressable | Chief Operating Officer (COO) & Co-Founder | – present |