iGaming B2B
Founded
2012-01-01 in San Francisco, California, U.S.
Headquarters
San Francisco, California, U.S. (remote-first as of 2025)

Coinbase Global, Inc. is a publicly traded American cryptocurrency exchange founded in June 2012 by Brian Armstrong and Fred Ehrsam. Headquartered in San Francisco but operating as a remote-first company, Coinbase is the largest U.S.-based cryptocurrency exchange and the world’s biggest bitcoin custodian. As of 2023, it serves over 108 million verified users across more than 100 countries and holds nearly $516 billion in assets, including approximately 12% of all bitcoin in circulation and 11% of all staked Ether. The company went public via direct listing on the Nasdaq in April 2021 under the ticker COIN. Its core offerings include the Coinbase app for retail trading, Coinbase Advanced for professionals, Coinbase Wallet for self-custody, USD Coin (USDC) stablecoin, and Coinbase Prime for institutional clients. In March 2026, Coinbase announced a landmark partnership with Better Home & Finance and Fannie Mae to offer mortgages backed by cryptocurrency collateral, the first such GSE-backed product approved by the Federal Housing Finance Agency.

Detailed Review

History and Founding

Coinbase was founded in June 2012 by Brian Armstrong, a former Airbnb engineer, after joining Y Combinator and receiving $150,000 in seed funding. Fred Ehrsam, a former Goldman Sachs trader, joined as co-founder after discovering Armstrong's Reddit posts. The company name derives from “coinbase transactions” in proof-of-work cryptocurrencies. In October 2012, it launched its first service enabling users to buy and sell bitcoin through bank transfers. Rapid growth followed: a $5 million Series A from Union Square Ventures in May 2013, a $25 million round led by Andreessen Horowitz later that year, and reaching one million users by 2014. Coinbase also acquired blockchain explorer Blockr and bookmarking service Kippt, launched a vault system for secure storage, and partnered with major firms like Overstock, Dell, Expedia, Dish Network, and Time Inc. to accept bitcoin payments.

Business Model and Products

Coinbase generates revenue primarily through transaction fees on trading, subscription services (Coinbase One), and institutional services such as custody and staking. Its product lineup includes: the consumer Coinbase app, Coinbase Advanced for professional traders, Coinbase Wallet for self-custody, USD Coin (USDC) stablecoin co-created with Circle, Coinbase Card (crypto debit card), Coinbase Earn (learn-and-earn platform), Coinbase Business/Commerce for merchant tools, Coinbase Custody for institutional storage, Coinbase Prime for full-service institutional trading, and the Coinbase Developer Platform for APIs. The company’s conservative, law-abiding approach has made it a trusted counterparty in the crypto space, though it has faced regulatory scrutiny and market volatility.

Market Position and Financials

Coinbase is the largest cryptocurrency exchange in the United States and a dominant global player. It reported $6.56 billion in revenue and $2.58 billion in net income for fiscal 2024, with total assets of $22.5 billion. As of 2024, it had 3,772 employees and operated as a remote-first organization with no physical headquarters. The company holds roughly 12% of all bitcoin in circulation and 11% of all staked Ether, reflecting its deep integration into the crypto ecosystem.

Recent Developments and Partnerships

In March 2026, Coinbase announced a landmark partnership with Better Home & Finance and Fannie Mae to offer mortgages backed by cryptocurrency collateral – the first such GSE-backed product approved by the Federal Housing Finance Agency. This marks a significant step in bridging crypto assets with traditional mortgage lending. The company continues to expand its institutional offerings and regulatory compliance efforts.

Key Products

  • Spot Trading

    Core exchange service enabling users to buy and sell cryptocurrencies at market or limit prices.

  • Futures Trading

    Derivative contracts allowing leveraged long or short positions on various digital assets.

  • Earn (Yield Products)

    Passive income offerings such as staking and savings accounts that generate returns on held crypto.

  • Mobile App

    Native applications for iOS, Android, and Galaxy Store, plus an APK download option for on-the-go trading.

  • Newcomer Zone

    Educational area with tutorials and a simplified interface designed to help new users navigate the exchange.

  • Market Analysis Tools

    Real-time price feeds, charts, and in-depth market data to support trading decisions.

  • API Access

    FIX, REST, and WebSocket APIs for algorithmic traders and automated strategies.

  • CoinExchange Trading Platform

    A web-based cryptocurrency exchange enabling spot trading of a wide range of digital assets, including many low-liquidity altcoins. The platform offered standard market and limit orders, but lacked advanced features such as margin trading, futures, or staking.

  • Coinbase (app)

    Consumer-facing mobile and web platform for buying, selling, and trading cryptocurrencies.

  • Coinbase One

    Premium subscription service offering zero trading fees and enhanced support.

  • Coinbase Advanced

    Professional-grade trading interface with advanced order types, charts, and analytics.

  • Coinbase Wallet

    Self-custodial cryptocurrency wallet supporting thousands of tokens.

  • USD Coin (USDC)

    A stablecoin pegged 1:1 to the U.S. dollar, co-developed with Circle.

  • Coinbase Card

    A crypto debit card that allows users to spend crypto directly.

  • Coinbase Earn

    Educational platform that rewards users with crypto for learning about blockchain projects.

  • Coinbase Business / Commerce

    Merchant tools for accepting cryptocurrency payments.

  • Coinbase Custody

    Institutional-grade cold storage and asset protection service.

  • Coinbase Prime

    Full-service platform for institutional investors, including custody, trading, lending, and staking.

  • Coinbase Developer Platform

    APIs and tools for developers to build on crypto infrastructure.

Offices & Headcount

3772 employees (approx.)

Key Persons

Exhibition History

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