Affiliate Marketing Agency & Media

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  iGsuite

  Sofia, Bulgaria

  iGsuite is a unified affiliate ecosystem purpose-built for iGaming operators, combining an affiliate tracking platform, conversion rate optimisation (CRO) toolkit, and business intelligence (BI) into a single real-time system. Founded in 2022 by industry insiders with over a decade of operational experience in sportsbooks, online casinos, and lottery verticals, the Sofia, Bulgaria-based software company addresses the chronic fragmentation that plagues affiliate marketing in the gambling sector. Its platform consolidates acquisition intelligence, automated accounting, fraud detection, risk scoring, and multi-currency payouts into one command centre, replacing the spreadsheets and siloed tools that operators typically juggle. iGsuite went live with its first client in November 2023 after an extended development period and reached profitability in early 2025, having onboarded 30+ partners. Rated 4.9/5 on OnlyIgaming, the company is privately held and employs between 11 and 50 people. Its guiding philosophy is that acquisition is the business — without a high-performing acquisition engine, retention efforts are moot. iGsuite positions itself as a profit ecosystem rather than a mere tracking tool, built by operators for operators.

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  iGamingXL Limited

  Chatham, Kent, England

  iGamingXL Limited is a boutique affiliate management agency based in Chatham, Kent, UK, founded in June 2018 by Claire Adamou, a veteran of the iGaming industry since 2005. The company positions itself as an outsourced affiliate department for gambling operators, handling everything from programme design and affiliate recruitment to full-service management, CRM, and ongoing optimisation. Unlike platform or game suppliers, iGamingXL does not develop proprietary technology; instead, it leverages the founder’s extensive network and experience with top-tier brands such as Bodog, Intercasino, and GVC to deliver personalised, high-touch services. Operating with a lean core team of fewer than ten people and supported by external partners, the agency serves a select portfolio of online casino and sportsbook clients globally. Its services also extend to PR, content translation, event planning, and talent recruitment within the iGaming ecosystem. The company’s modest online presence and reliance on direct referrals and industry networking reflect its niche, quality-over-volume approach.

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  iGaming LATAM Consulting

  Buenos Aires, Argentina

  iGaming LATAM Consulting is a specialised consulting firm focused on the Latin American iGaming market. Founded in 2020 and headquartered in Buenos Aires, Argentina, the boutique consultancy operates with a small team of 2–10 employees. The firm positions itself as the leading iGaming consulting firm for Latin America, leveraging over 13 years of combined industry experience gained by its principals before the company's incorporation. Its services encompass market research, regulatory compliance, technology consulting, business development, marketing localisation, and performance analytics. The firm assists both new entrants and established operators in navigating the complex and rapidly evolving regulatory environments of countries such as Brazil, Peru, Colombia, and Argentina. Despite its modest digital presence and lack of publicly listed client references, the company is recognised on industry listing sites and is likely most valuable to mid-sized operators seeking a trusted local partner for LatAm market entry.

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  iGaming Content Services

  Marbella, Málaga, Spain

  iGaming Content Services (IGC) is a boutique B2B content agency founded in 2016 by two Swedish expatriates in Marbella, Spain. The company operates exclusively within the online gambling industry, providing SEO copywriting, translations, localisation, and link-building services to casino and sports betting operators, affiliates, and platform suppliers. IGC has produced over 40 million words and supports more than 40 languages through a network of native-speaking writers and translators. The firm explicitly avoids AI-generated content, positioning itself as a relationship-driven provider that prioritises quality and subject-matter expertise over scale. With 18 full-time employees and a secondary office in Malta, IGC serves clients across regulated and emerging markets in Europe, Latin America, Asia, and Africa. Its mission is to help clients increase their competitive advantage through tailored, culturally accurate content that drives organic visibility and player engagement.

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  iGaming Centre

  Harju maakond, Tallinn, Mustamäe linnaosa, Ehitajate tee 110, Tallinn 13517, Estonia

  Founded in 2023, iGaming Centre is a privately held B2B platform serving the global online gambling industry. The company operates as a central hub that connects operators, affiliates, and suppliers through industry news media, curated supplier and service listings, event promotion, and partnership facilitation. With a team of just 2–10 employees, iGaming Centre positions itself as a lean, agile connector in a crowded B2B space. The platform’s specialities centre on iGaming, and its LinkedIn classification places it within “Gambling Facilities and Casinos.” The company’s founder, Martins Lielbardis – a German entrepreneur and founder of Mithrillium Media Ltd. – leads the venture. While the company maintains active social media presences on LinkedIn and Instagram (where it distributes weekly industry digests and regulatory updates), it does not appear to have a publicly listed official website as of early 2026. iGaming Centre’s current size and recent founding suggest it is an early‑stage entrant seeking to carve out a niche in iGaming B2B intermediation.

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  HolyCash

  Suite 216, Montreal, Quebec, Canada (postal code H4C)

  HolyCash is a B2B iGaming technology provider based in Montreal, Canada, supplying turnkey online casino and sportsbook platforms to licensed operators. The company positions itself as a lean, privately held firm offering a certified casino engine, a library of proprietary games, and a full sportsbook platform, along with back-office management and compliance infrastructure. HolyCash also operates an affiliate program, Holy Cash Partners, built on the Affise tracking platform to manage player acquisition for marketers. Its public-facing brand, holycash.club, functions both as a live casino site generating revenue and as a demonstration of its product suite for potential B2B clients. A notable claim is “no turnover requirements” on some bonuses, which may appeal to affiliates targeting high-value players. Details about founding year, ownership structure, and executive leadership remain sparse, as the company maintains a low public profile compared to larger iGaming suppliers. Its primary markets appear to be Canada and potentially parts of Europe, though specific licensing jurisdictions and certified markets have not been publicly confirmed.

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  GT Holdings (GamyTech)

  Malta (registered office) and Tel Aviv (development hub)

  GT Holdings (GamyTech) is a B2B provider of white-label iGaming software platforms, focused on delivering scalable, real-money gaming solutions for online casinos and sportsbooks. Founded in 2014 as a subsidiary of GT Holdings Limited, the company operates from offices in Malta and Tel Aviv. GamyTech offers a holistic, fully managed platform that includes sportsbook, casino, and player management modules, enabling operators to launch and run their gambling businesses under their own brand. The platform is designed to be consistent, scalable, and compliant with regulatory requirements. With a small, focused team (estimated 1-10 employees), GamyTech positions itself as a nimble supplier serving both emerging and established iGaming markets. The company is led by founder and CEO Jonathan Swerdlow, who has steered the venture from its early development phase into a recognised technology partner in the competitive igaming supplier landscape. GamyTech’s core value proposition is delivering a complete, turnkey solution that minimises time-to-market for operator clients without the need to develop proprietary technology.

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  Gambling Soft

  st. January 9, 75a, Tyumen, Tyumen 625025, Russian Federation

  Gambling Soft is a relatively young casino software company from Russia. We tried to create a unique and competitive product at a low price, and we succeeded! We offer complete solutions for the iGaming business: slots, games with live dealers, casino sites, turnkey casinos, casino affiliate programs, investment platforms for gambling businesses, payment systems and much more! Installation and support is free, within 3 days from the date of purchase. No requirements for licenses, contracts or other documents. We offer software at low prices from 700 USD in several languages, including English, German and Russian. Write to the online chat or mail and get detailed advice!

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  GAFFG - Gaming Affiliates Guide

  GAFFG (Gaming Affiliates Guide) is a long-established online portal built for affiliates, webmasters, marketers, and operators within the global iGaming and gambling industry. Operating under the domain gaffg.com, the site functions as a neutral guide and database that helps users compare, evaluate, and select affiliate programs across casino, sportsbook, poker, and bingo verticals. It offers independent, expert-vetted affiliate program reviews, operator news, iGaming SEO guidance, and direct access to affiliate managers. The platform positions itself as a trusted resource used by the top 15% of affiliates, leveraging more than 15 years of cumulative industry experience from its team. GAFFG does not operate its own gambling brands; instead, it curates detailed profiles of third-party affiliate programs, listing commission structures, payout terms, brand details, and target markets. The site also provides educational guides for novice affiliates and advanced resources for experienced partners, covering topics such as content strategy, tracking, and partnership selection. Its database includes over 2,379 reviewed programs and more than 300 expert-written guides, making it a reference point for both affiliates seeking new partnerships and operators looking to present their programs to a qualified audience.

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  Fubra Ltd

  Aldershot, Hampshire, United Kingdom

  Fubra Limited is a privately held technology and investment business founded in 2000 and headquartered in Aldershot, Hampshire, UK. The company operates as an online media owner, running a portfolio of over 100 web properties that span independent consumer guides, price comparison tools, and information services. These properties collectively attract more than 8 million unique visits per month and serve a subscriber base of over 3 million users. Fubra also offers technical services and consultancy through its Livetodot brand, delivering bespoke digital solutions to individuals and businesses. Beyond its own platforms, the company acts as an early-stage investor and business incubator, backing startups that align with its innovation-driven ethos. Fubra’s dual focus on internet publishing and technical consulting, combined with a venture investment arm, positions it as a multifaceted player in the digital economy. The company maintains a small, agile team and is privately held, with a strong emphasis on community, content quality, and user-centric design.

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  Forge Business

  Empire State Building, 410 Park Ave, PMB 970, New York, New York 10112

  Over the last decade Forge has established a reputation for innovation, efficiency and reliability with those in the know. We believe this is a direct result of our focus on Performance Based Strategies and Business Models. Every client interaction starts with an understanding of your needs. We’ll listen, ask questions and offer insights gained from years of consulting to hundreds of online businesses. We provide and manage hand-picked affiliate offers to thousands of publishers through an advanced technology platform that works for both advertisers and affiliates. We use best-of-breed technology solutions and industry leading best-practices to deliver specialized services that range from business blog consulting, eCommerce enablement and direct email marketing to online content syndication and social media promotions

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  First Look Games

  175 High Street, Tonbridge, Kent, England TN9 1BX, United Kingdom

  First Look Games is a dedicated B2B affiliate marketing platform built exclusively for the iGaming industry, serving as a content-sharing marketplace where casino game studios upload marketing assets and make them instantly available to a network of verified affiliate publishers. The platform connects over 650 game studios with more than 1,020 publishers, offering access to assets from over 41,000 casino games and reaching an audience of over 50 million casino players worldwide. Publishers gain free access to compliant demo games through the platform's Demo Game Server (DGS), which enforces geo-location and age-verification checks for regulated markets. A standout feature is First Look Premium, a paid tier that grants publishers early access to headline game launches at least two weeks before public release, accompanied by extensive B2B promotion. The platform also includes a quality-control system that cross-references game KPIs against publisher reviews to ensure data accuracy. In 2025, First Look Games rolled out a major 2.0 platform upgrade with advanced filters, improved search and download capabilities, and a more intuitive interface. The company operates independently as a privately held entity, with no disclosed founding year, headquarters, or leadership team publicly available.